Welcome to Virtues Matter!


Are you seeking deeper connection with yourself and others? How about restored wellbeing?

Virtues - universal positive qualities of character - are a lens through which to see the world, a language with which to uplift yourself and those around you, and a guide on how to act in any situation. With a few tools, strategies, and practices, it's possible to transform your workplace, family, school, organization, and life beyond.

Are you looking to:

  • live a more authentic, meaningful life,
  • raise children with compassion and integrity,
  • create safe, caring, and high performing learning communities; and
  • encourage excellence and appreciation in the workplace and community?

Learn how we can make that difference together with Virtues!

Virtues Cards App

This free, easy-to-use app is designed to aid you in your everyday quest to acquire and cultivate virtues—qualities such as compassion, gratitude, strength, hope, resilience, and justice. Like a book of daily readings, it guides you to develop upright character and, ultimately, become your best self.

Get the App

How can Virtues serve you?

Volume Purchase & Gifting

Share Virtues Cards app decks and give the gift of character!


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Virtues in Action 

See how Virtues promote wellbeing, community development, and better business worldwide.


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Virtues Practices

Learn how to practice Virtues in your day to day life: as individuals, teams, and communites.


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See our recent release: Be the Light, in collaboration with Ali Youssefi and The Virtues Project!

Stay in touch!

Join our global community of changemakers today.